2018 Top-Ranked Franchise in Entrepreneur’s Franchise 500 List

More than 1,000 companies applied to be a part of the 39^th annual Franchise 500 list and ASP – America’s Swimming Pool Company is proud to announce our placement in the world’s first, best and most comprehensive franchise ranking. Placement in the Franchise 500® is a highly sought-after honor in the franchise industry and is an invaluable resource for potential franchise owners.

If you’re interested in buying a franchise, you’ve got more options than ever. Let us help you learn how ASP has made it to the top of the rankings by performance in areas including unit growth, financial strength and stability, and brand power.

Key factors that go into Entrepreneur’s Franchise 500 evaluation:

Costs and Fees

Franchise fee
Total investment
Royalty fees

Size and Growth

Open & operating units
Growth rate
Closures

Support

Training times
Marketing support
Operational support
Franchisor infrastructure
Financing availability
Litigation

Brand Strength

Social media
System size
Years in business
Years franchising

Financial Strength and Stability

Franchisor’s audited financial statements

ASP’s key factors for franchise rankings placement:

Stewart Vernon founded America’s Swimming Pool Company in 2002 in Macon, Georgia, and began franchising in 2005 (13 years). Franchise owners offer swimming pool maintenance, equipment diagnostics and repair, and renovation services.

Financial Requirements

Initial Investment: $96,198 – $143,332
Net-worth Requirement: $100,000
Liquid Cash Requirement: $50,000

Ongoing Fees

Initial Franchise Fee: $32,000 – $65,000
Ongoing Royalty Fee: 8-4%
Ad Royalty Fee: 1%

Financing Options

ASP has relationships with third-party sources that offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll.

Veteran Incentives: 15% off franchise fee

Support Options

Ongoing Support: Purchasing Co-ops, Newsletter, Meetings/Conventions, Toll-Free Line, Grand Opening, Online Support, Security/Safety Procedures, Field Operations, Proprietary Software, Franchisee Intranet Platform
Marketing Support: Co-op Advertising, Ad Templates, National Media, Regional Advertising, Social media, SEO, Website development, Email marketing, Loyalty program/app
On-The-Job Training: 64 hours
Classroom Training: 32 hours
Additional Training: Regional training
Absentee Ownership Allowed

Become a leader in the pool industry!