Continuing Success: ASP In Dallas Honored With Top Sales Award

Herschel Forester, Owner and Operator of America’s Swimming Pool Company (ASP) in Dallas, Texas, received Top Sales Award for 2016.
The Dallas franchise location has been ranked number one in sales for four consecutive years. It was announced this year that Forester and his team of 10 employees exceeded the $2 million mark for 2016.

“We have a team of dedicated, hardworking folks that make our business go,” said Forester. “I have enjoyed having my wife, Cindy, work with us for the past couple of years. I am also proud of our pool renovation department that is very productive under Darren Kesler’s leadership.”

Reaching these goals has been a great accomplishment for the Dallas team.

Forester launched the Dallas location in 2010 by converting his previously self-employed pool business to an ASP franchise. Converting his business has been a significant factor in his growth, along with the counsel from both the Founder and Vice President of the franchise organization.

“We are proud of Herschel’s accomplishments and his ability to surpass sales expectations every year,” said Vernon. “This Owners Meeting encouraged owners to take their businesses from good to great, and that’s what Herschel and his team strive to accomplish every day in his business.”

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