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Top Franchise Opportunity for Veterans

ASP – America’s Swimming Pool Company announced its rankings into the 2018 Top Franchises for Veterans rankings by Entrepreneur Magazine’s Franchise 500. ASP is ranked #81 of the top 150 franchises offering incentives and other programs to help veterans become franchise owners.

Current military service members and veterans possess valuable skills that can translate into the business world and into franchise ownership. Thousands of veterans have found success through franchising and owning an ASP pool service company is an excellent opportunity for those veterans looking to become their own boss.

“ASP is willing to take the extra step to help veterans realize their dream of business ownership,” said Stewart C. Vernon, Founder and CEO of America’s Swimming Pool Company. “They worked hard to protect us, and we want to give back by helping them find an enjoyable lifestyle for themselves and their families.”

The team at ASP chooses to give veterans incentives for buying a franchise because they represent some of the nation’s most hard-working, unselfish, and committed individuals. Business ownership is ideal for veterans, and an ASP Franchise makes sure you are not working on this venture on your own. An ASP franchise opportunity provides owners with the tools and support necessary for a successful swimming pool business in their chosen territory.

“I knew absolutely nothing about ASP, or the swimming pool service, restoration, and repair business,” laughed Miguel Macias, Military Veteran and ASP Owner of Reno, Nevada. “But when my friend showed me their comprehensive operations and business plan, plus their extensive support of ‘newbies’ in their franchise program, I got to know them in a hurry.”

If you are a veteran or active duty service member, we thank you! It’s because of your sacrifices we can help keep the American dream alive. ASP is continuing to flourish and prosper across the country, and we want to take you along for the ride. If you are a veteran, who is interested in becoming a part something that will be your next passion while giving you the opportunity to be your own boss, look no further than ASP.

Learn more about business opportunities with ASP and how we can help you reach success! Click below to fill out a short form and a member of our team will contact you.

 

Best Franchise to Own 2018

America’s Swimming Pool Company is ranked among the Entrepreneur 2018 Best of the Best Franchises.

At ASP – America’s Swimming Pool Company, we are completely dedicated to our customers and to providing exceptional services that go above and beyond expectations. Additionally, we provide our franchisees with the tools and resources they need to accomplish our mission. This why we are honored to be named in the exclusive Best of the Best list by Entrepreneur Magazine.

ASP is ranked No. 1 in Entrepreneur‘s Franchise 500 category this year – making it onto Entrepreneur’s 2018 Best of the Best Franchises list. Each year top companies are recognized as the best in their fields. These companies are chosen based on their growth rate, brand power, financial stability/strength, and more.

To view America’s Swimming Pool Company in the full listing, visit this article on Entrepreneur‘s website – Simply the Best: the Top Franchises in 110 Categories. The list can also be seen in the May 2018 issue of Entrepreneur.

ASP Franchise Owners - 2018

America’s Swimming Pool Company Franchise Owners at 11th Annual Owners Meeting in Savannah, GA

Pool Company Makes 2018 Fastest-Growing Franchise List 

Our team at ASP – America’s Swimming Pool Company is thrilled to announce we have been honored as a Top 150 Fastest Growing Franchise. This incredible honor, awarded by Entrepreneur Magazine for 2018, highlights companies with the greatest franchise unit growth in North America, based on data submitted for Entrepreneur’s Franchise 500® ranking. ASP is positioned at #85 on this prestigious list.

Jason Feifer, Editor in Chief for Entrepreneur magazine, mentioned that companies on the Fastest-Growing Franchises list are compelling and effective options when considering franchise opportunities.

Entrepreneur magazine outlines the rankings guide for the companies that are leveraging their ability to grow at a fast pace.  The 2018 Fastest-Growing Franchises ranking is based on each company’s net franchise-unit growth in the U.S. and Canada from July 31, 2016 to July 31, 2017, with ties broken based on percentage growth. ASP’s position on this list demonstrates our brand’s rising popularity with both franchisees and customers.

Our pool cleaning franchise is expanding quickly, and we continue to look for individuals who like to move fast and enjoy new challenges.

Is a fast-growing franchise for you?

Our mission is to create superior value for our customers in all that we do by leveraging technology, superior knowledge, higher standards, and the relentless pursuit of excellence. We are making big waves in the swimming pool franchise industry and will only continue to rise and expand with the support of franchisees like you!

If you are seeking financial success with a company that displays incredible growth and unparalleled leadership — you won’t regret diving into an opportunity such as this one. Consider joining the countless others who are achieving amazing success by choosing ASP.

 

Opening a Business

Looking into opening your own business?

The pool industry can be an excellent option if you enjoy spending time outdoors, you’re a hands-on worker, you are looking for a recurring revenue stream of income, and love building relationships with people in your community.

Why the pool industry?

  • 11 million swimming pools are in the United States
  • All pools need to be serviced
  • Provides a recurring revenue stream
  • Is recession resistant
  • Affordable costs to start-up a pool business
  • A sustainable industry with high-income potential

Getting Started

Here is your quick guide to starting a successful business in the pool industry:

Business Plan

Having a well-planned business model is essential to grasp a full understanding of the business venture that you are undertaking. Researching and investing a sufficient amount of time into creating a solid business plan is the key to any successful business model.

Location and Market Analysis

Whether you are looking at starting a pool company in the area you currently reside or if you have a location in mind, ask yourself the following questions:

  • How many pools are in the area you want to serve?
  • Is there a need for pool service in this area?
  • How will your business fit into the market?

Once you have picked the ideal location, check your county and state government requirements for licensing a pool cleaning business.

Products and Services

Make a list of the services you will offer your customers and everything you will need to perform these services. You will also need to identify where you should buy these products.  Often times, there are wholesale distributors that offer significant discounts on product sales to people in the trade.

Examples of services offered would be pool cleanings, regular pool maintenance, pool filter cleanings, pool inspections, pool equipment repairs, pool renovations, pool decking, pool remodels, etc.

Examples of products needed are chlorine, pool filters, skimmers, pool chemicals, pool heaters and heat pumps, pool cleaners, pool pumps, pool automation systems, etc.

Financial Plan  

Create a spreadsheet that lists one-time startup cost estimates.

  • Business license
  • Insurance
  • Legal fees
  • Equipment
  • Inventory
  • Market research study
  • Branding
  • Property Lease
  • Vehicle expense

After completing your list of one-time startup costs, add in any anticipated costs for running your business for the next 12 months to three years.

  • Cost of chemicals and cost of goods sold
  • Marketing and advertising
  • Supplies
  • Travel expenses
  • Technology
  • Utilities
  • Salaries

Marketing and Sales

Get to know your target market by researching the demographics and psychographics of your consumers. Demographics can include age, gender, language, economic status, spending power, swimming pool owner, etc.

Once you have developed your target audience, create a marketing and sales strategy that will reach each segment of your target audience on multiple advertising platforms. Depending on your audience size and budget, business owners should put away some spending dollars on digital media, print, radio, television, and outdoor advertising.

Options to Consider

Have you dreamed of starting your own business but felt overwhelmed by the time and research needed to run a successful company from the ground up?

If you answered YES to the question above, there is another option to consider – buying a franchise.

A franchise gives you the available tools, resources, and support needed to launch your business with ease. Depending on the franchise, you can apply for the opportunity and open for business in only a few months!

For people interested in joining a franchise in the pool industry, ASP – America’s Swimming Pool Company offers a reliable, finely tuned business model for franchise success. It offers everything needed to get you started on the right track. All you need to do is follow the plan!

ASP Pool Training Certification

February 2018 ASP Business Owners Training and Certification

An ASP franchise offers:

  • A 12-day training program
  • PoolOps software – a proprietary, automated mobile platform used to communicate to customers
  • Integrated communication system
  • Complete operations startup kit
  • Truck outfitting startup kit
  • Technical support system
  • Excellent company culture
  • Branding power
  • Accounting and bookkeeping support
  • Marketing, public relations, and advertising support

At ASP, we realize that most American’s have the desire to open their own business and want to build a business they can pass down to their family, so let us help you with your entrepreneurial journey!

ASP 2018 Franchise 500 Rankings

2018 Top-Ranked Franchise in Entrepreneur’s Franchise 500 List

More than 1,000 companies applied to be a part of the 39th annual Franchise 500 list and ASP – America’s Swimming Pool Company is proud to announce our placement in the world’s first, best and most comprehensive franchise ranking. Placement in the Franchise 500® is a highly sought-after honor in the franchise industry and is an invaluable resource for potential franchisees.

If you’re interested in buying a franchise, you’ve got more options than ever. Let us help you learn how ASP has made it to the top of the rankings by performance in areas including unit growth, financial strength and stability, and brand power.

Key factors that go into Entrepreneur’s Franchise 500 evaluation:

Costs and Fees

  • Franchise fee
  • Total investment
  • Royalty fees

Size and Growth

  • Open & operating units
  • Growth rate
  • Closures

Support

  • Training times
  • Marketing support
  • Operational support
  • Franchisor infrastructure
  • Financing availability
  • Litigation

Brand Strength

  • Social media
  • System size
  • Years in business
  • Years franchising

Financial Strength and Stability

  • Franchisor’s audited financial statements

ASP’s key factors for franchise rankings placement:

Stewart Vernon founded America’s Swimming Pool Company in 2002 in Macon, Georgia, and began franchising in 2005 (13 years). Franchisees offer swimming pool maintenance, equipment diagnostics and repair, and renovation services.

Financial Requirements

  • Initial Investment: $96,198 – $143,332
  • Net-worth Requirement: $100,000
  • Liquid Cash Requirement: $50,000

Ongoing Fees

  • Initial Franchise Fee: $32,000 – $65,000
  • Ongoing Royalty Fee: 8-4%
  • Ad Royalty Fee: 1%

Financing Options

ASP has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll.

  • Veteran Incentives: 15% off franchise fee

Support Options

  • Ongoing Support: Purchasing Co-ops, Newsletter, Meetings/Conventions, Toll-Free Line, Grand Opening, Online Support, Security/Safety Procedures, Field Operations, Proprietary Software, Franchisee Intranet Platform
  • Marketing Support: Co-op Advertising, Ad Templates, National Media, Regional Advertising, Social media, SEO, Website development, Email marketing, Loyalty program/app
  • On-The-Job Training: 64 hours
  • Classroom Training: 32 hours
  • Additional Training: Regional training
  • Absentee Ownership Allowed

 

 

Success Magazine - It's a Dirty Job

Featured in SUCCESS

Vernon always knew he wanted to be an entrepreneur. He had his own car washing business as a high-schooler. “Business, to me, was more fun than sports at the time,” he says.

Stewart Vernon, Founder & CEO of America’s Swimming Pool Company, the nation’s leading swimming pool service franchise, was on full display in an article highlighting successful service-based franchise brands. Vernon joined leading franchise executives from AdvantaClean, Monster Tree Service, Moran Family of Brands and Two Maids & A Mop as featured thought leaders in SUCCESS magazine’s article, “It’s a Dirty Job (and These Entrepreneurs Are Doing It)”.

Want SUCCESS in 2018?

 

top franchise for veterans 2017

ASP – America’s Swimming Pool Company is excited to announce its inclusion to the 2017 Top Franchises for Veterans Ranking by Entrepreneur Magazine’s Franchise 500. ASP is ranked number 60 of the top 150 franchises offering incentives and other programs to help veterans become franchisees.

“We are honored to be recognized on such a respected level,” said Stewart C. Vernon, Founder and CEO of ASP. “We are also proud to offer one qualified military veteran the support they need to start their own business through our 2017 ASP Veteran Program.”

The ASP Veteran Program is a nationwide program specifically geared to award an America’s Swimming Pool Company franchise to one qualified military veteran each year. Since 2015, ASP has accepted a new batch of applications each year for the annual ASP Veteran Program. Any U.S. military veteran is qualified to enter the nationwide competition, which includes written essays and one-on-one interviews at the Macon, Georgia headquarters. Each year, ASP waives the franchise fee for the veteran who is selected as the winner – an average value of more than $65,000 (actual value varies by market). Visit ASPfranchising.com/Veterans to learn more about the program and fill out the entry form. Deadline Extended – applications for the 2017 ASP franchise giveaway will be accepted until November 30th.

“We are constantly looking for those individuals who have served our country and are now searching for a business opportunity to take them to the next level,” said Jef E. Flournoy, VP of Franchise Sales & Development at ASP.

The team at ASP chooses to honor veterans because they represent some of the nation’s most hard-working, unselfish, and committed individuals. Entrepreneurship is ideal for veterans, and an ASP Franchise makes sure they aren’t working on this venture on their own–instead, an ASP franchise provides its franchise owners with the tools and support necessary for a successful swimming pool business in their chosen territory.

How were the 2017 Top Franchises for Veterans rankings determined?

Entrepreneur Magazine invited Franchise 500 ranked companies, that offer a veteran incentive, to participate in a survey designed to help them learn more about each company’s veteran program. From there, they developed a ranking of the top 150 franchises for veterans, taking into account each company’s veteran incentive, how veteran franchisees are attracted to and supported by the company, and how each company scored in the 2017 Franchise 500.

As the leading pool cleaning franchise, you can rest assured you won’t regret joining us as a franchisee. After the incredible sacrifices, you as a veteran have made for this nation, it is our turn to give you something back–you can be an independent business owner while jumping into a franchise at the height of its success. There’s no reason to hesitate to join us – the team at ASP is dedicated to helping veterans realize their dream of business ownership and reach success!

Watch the story of Bill Schlemmer, Navy veteran & owner of ASP Coastal Virginia, as he helps other veterans realize why they should consider franchise ownership. 

Join Our Swimming Pool Franchise

America’s Swimming Pool Company is continuing to flourish and prosper across the country, and we want to take you along for the ride. If you are a veteran who is interested in becoming a part of something that will be your next passion while giving you the opportunity to be your own boss and feel a sense of control over your business, look no further than ASP.

Interested in joining ASP? Call (478) 845-7127 to speak to a member of our team today.

apply to ASP franchise giveaway

Brad Baglio – Bell County, Texas – Winner of the 2016 ASP Veteran Program

2017 ASP VETERAN PROGRAM ANNOUNCEMENT

ASP – America’s Swimming Pool Company, the nation’s leading pool service franchise is currently accepting applications for its 3rd annual ASP Veteran Program. One qualified veteran will have the franchise fee waived for a pool company franchise with ASP. The winner of this program will be announced on Veterans Day!

America’s Swimming Pool Company, headquartered in Macon, Georgia, is proud to honor and reward deserving veterans. According to Stewart Vernon, the Founder & CEO of America’s Swimming Pool Company, ASP’s franchise development team targets veteran franchise candidates because they possess unique skill sets that make them a perfect fit as ASP franchise owners.

Army veteran Brad Baglio is the 17th veteran to join the ASP family. Hailing from Bell County, Texas, he was the winner of the 2016 ASP Veteran Program. He opened his ASP franchise location nearly five months ago.

“It is an honor to be a part of a franchise family that supports military veterans,” Baglio said. “Being selected as the veteran program winner was a dream come true!  This opportunity is opening doors for me to build a business that I am passionate about.”

ASP is attractive to veterans because it’s a workable business model, which is similar to their military experience regarding the outline of expectations and application. This franchise business provides a proven, strategic plan to follow, and it’s geared solely for the success of the franchisee.

In addition to the annual Veteran Program, ASP offers 15% off the franchise fee to any qualified US military veteran who opens an ASP franchise.

For all veterans interested in participating in the ASP Veteran Program, please visit ASPfranchising.com/veterans to learn more about the program and fill out the entry form.

Interested in Learning More about Franchise Opportunities?

Visit the Learning Center and follow the steps to find out more on how to start a franchise.

 

ASP franchising CEO gives speech

Stewart Vernon Delivers Motivational Speech to Young Entrepreneurs

America’s Swimming Pool Company (ASP) CEO, Stewart Vernon, delivered an unforgettable commencement speech to the 2017 graduates of the Young Entrepreneurs Academy program, YEA! Macon.

Since the launch of this program in September 2016, it has successfully helped 20 middle and high school students start their own companies.

Stewart is a successful businessman who started a swimming pool maintenance company as a young entrepreneur, at the age of 22. Today, this swimming pool maintenance company is known as ASP – America’s Swimming Pool Company, the nation’s largest swimming pool cleaning, repair, and renovation franchise system. He is also a founding partner of Classic Overland, a car import company, KUDU Outdoor Grills, and Central Piedmont Investment Group, an Angel Investment Firm.

In his 2017 commencement speech, Stewart speaks to the students of the YEA! Macon on the power of saving money, motivation, and hard work.

Discover where you want to be in life by watching this inspirational video.

asppoolco Facebook page Follow Us America's Swimming Pool Company

Best of the Best Award ASP Pool Co.

At America’s Swimming Pool Company, we are completely dedicated to our customers and to providing exceptional services that go above and beyond expectations. Additionally, we provide our franchisees with the tools and resources they need to accomplish our mission. This why we are honored to be awarded as Best of the Best by Entrepreneur Magazine.

Each year, the magazine recognizes the top companies who are revolutionizing their respective industries in the Entrepreneur Franchise 500® list. Of that list, the top companies are recognized as the best in their fields. Franchises are chosen based on their growth rate, brand power, financial stability/strength, and more.

At America’s Swimming Pool Company, not only are we focused on creating a progressively growing, lucrative franchise that provides excellent service, but we are changing the landscape of swimming pool cleaning, repair, and renovation. Our team designed PoolOps® technology, which is a cloud-based digital platform that allows our professionals to integrate effective marketing strategies to target and capture quality leads, all while providing better service to our customers. It’s a win-win for all parties involved!

Given how competitive it is just to be ranked on the Entrepreneur Franchise 500® list, it is humbling to know that we are considered the best in the swimming pool industry. Our franchise’s success comes from our Founder and CEO, Stewart C. Vernon, who created a proven system and successful business model. Additionally, we wouldn’t be where we are without our hardworking franchisees and employees.

As the largest swimming pool cleaning, repair, and renovation franchise in the nation, we are proud to provide quality services that last. To learn more about how we can help you with your pool needs, call 844-334-POOL or visit ASPpoolco.com today!

Learn more about becoming a part of the ASP family.